The latest installment of the Call of Duty game series will not be released for $70 on its opening day. Instead, players can enjoy the game with a monthly subscription to Xbox Game Pass. Activision, the company behind the popular war simulation series, is taking a risk by linking the new game, Call of Duty: Black Ops 6, with the subscription model of Game Pass.
As the gaming industry landscape evolves, Activision and its parent company, Microsoft, are hoping that players who sign up for Game Pass to play the new Call of Duty game will continue their subscription beyond just finishing the game. This shift to a subscription model represents a risk for Activision and Microsoft according to tech expert Omar Gallaga.
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