From Guatemala to Gold: Dora Aguilar’s Journey to Success

Latine small business owners in Massachusetts thrive with help from non-profit organization

Dora Aguilar, an immigrant from Guatemala, has achieved the American dream by running a successful day care in Randolph, Massachusetts. In 2001, she founded Bright Beginner’s Day Care, which operated for years without significant growth. However, after becoming part of the Amplify LatinX small business program in 2018, Aguilar saw a significant increase in profits and planned an expansion of her business.

The Amplify LatinX program helped Aguilar identify and address her areas of weakness, such as tax filing, marketing, bookkeeping, and forecasting. Eneida Roman, the president and CEO of Amplify LatinX, noted that many entrepreneurs have a passion for their work but lack the expertise needed to run a business effectively. By enrolling in the program and seeking assistance from experts, Aguilar was able to gain the knowledge and skills needed to succeed in her business.

Aguilar encourages aspiring entrepreneurs not to be afraid to seek assistance from programs like Amplify LatinX. By reaching out to experts and learning from others, individuals can gain the knowledge and skills needed to succeed in their businesses. She highly recommends the program to others who may be struggling with their own businesses.

In addition to her success as a business owner, Aguilar is also proud of her role as a role model for other immigrants who may be facing similar challenges when starting a business in a new country. She hopes that her story can inspire others to pursue their dreams and achieve success despite any obstacles they may face.

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