Hooters Closes Dozens of Restaurants Across the U.S.: What It Means for the Future of the Brand

Hooters, the popular restaurant chain known for its wings and scantily clad servers, is the latest in a series of closures that have been sweeping across the United States. The company attributed its decision to close dozens of locations to tough economic challenges, including rising food and labor costs.

The spokesperson for Hooters stated that they had to make difficult decisions to shut down underperforming stores. Although they did not disclose a specific number or list of locations affected, reports suggest that several dozen Hooters restaurants across multiple states, including Florida, Kentucky, Rhode Island, Texas, and Virginia, have closed recently.

Despite the closures, Hooters emphasized that it remains a resilient and relevant brand. The company pointed out its new lineup of frozen food sold in grocery stores and new restaurant openings overseas as indicators of continued growth and success.

While other popular restaurants like Twin Peaks and Dave & Busters have seen growth during the same period, Hooters has experienced a 12% decline in the number of global locations since 2018. However, competitors like Twin Peaks and Dave & Busters have seen growth during the same period.

The restaurant industry as a whole has been affected by rising menu prices due to increased food costs and labor shortages. This has led to a decrease in customer spending and negative online reviews impacting the sector’s reputation for affordability.

Hooters is not alone in facing financial challenges; other popular restaurants such as Applebee’s, TGI Fridays, Boston Market