Sherwin-Williams, a leading paint and coatings company, is dedicated to providing exceptional products and services to both DIY enthusiasts and professional painters. With over 4,800 stores across North America, the company offers exclusive products and personalized service to help customers make confident color selections.
To simplify the color selection process for homeowners, Sherwin-Williams has recently introduced a new app powered by AI technology. This next-gen color tool aims to make it easier for homeowners to try out colors instantly and order samples seamlessly through the app.
Sue Wadden, Sherwin-Williams director of color marketing, explained that many homeowners struggle with selecting the perfect paint color for their projects. With an average of consulting 10+ touchpoints before making a decision, the process can be overwhelming. The new color technology is designed to help homeowners find the right color with confidence and without stress.
The Sherwin-Williams Color Expert app uses innovative AI color technology to identify colors already present in a room and provide users with tailored paint color suggestions based on their existing space. By simply uploading an image of the desired room, the app can instantly recommend wall colors that complement other items in the space, such as furniture and décor. This groundbreaking technology aims to streamline the color selection process and provide homeowners with personalized color recommendations.
Overall, Sherwin-Williams is committed to providing exceptional products and resources to both DIY enthusiasts and professional painters at its more than 4,800 stores across North America.
