Amid the aftermath of the pandemic, businesses are increasingly choosing to attract shareholders through various incentives during their annual general meetings (AGMs). This trend has gained popularity among companies seeking to engage and reward their investors.
One such example is Saigon Commercial Bank for Industry and Trade, which distributed 600,000 VND in envelopes to Ms. Huyen Cham at their AGM. The bank spent nearly 200 million VND on gifts for the 328 shareholders present. Similarly, Military Bank (MBB) gave out envelopes containing 500,000 VND to each shareholder at their meeting, with an estimated cost of 1.1 billion VND for the 2,200 attendees. Other banks like SHB and Construction Development Investment Joint Stock Corporation (DIG) also offered cash gifts to their shareholders.
In addition to cash gifts, many businesses are also giving away products such as rice, fish sauce, household appliances, and healthcare items to shareholders. PAN Group Joint Stock Company gave out rice, fish sauce, and other products based on the number of shares owned by its shareholders.
While some businesses are spending significant amounts on gifts for shareholders, others have opted for online meetings without any incentives due to financial constraints. Companies like Vinamilk, Mobile World and Hoa Binh Group have chosen online meetings due to financial challenges in the current business environment.
Despite the challenging business landscape in the first half of the year, many businesses remain optimistic about a recovery in the coming months that could benefit both shareholders and companies alike. Giving gifts during AGMs is seen as a way to create excitement and engagement among shareholders while fostering loyalty towards a company’s brand image.
In conclusion, giving away gifts has become a popular practice among companies looking to engage with their investors during AGMs despite financial constraints caused by the pandemic. While some businesses have opted for online meetings without any incentives due to financial challenges in the current business environment, others continue to offer cash gifts along with other products as a way of creating excitement and engagement among shareholders while fostering loyalty towards a company’s brand image.
