Elaine Houston Joins Business For Good as Director of PR and Storytelling: Promoting Stronger Communities through Better Businesses

Elaine Houston, former NewsChannel 13 anchor-reporter, becomes part of Business for Good

Elaine Houston, a former anchor-reporter for NewsChannel 13, has recently taken on a new role with Business For Good. This Saratoga Springs-based organization focuses on building better local businesses and stronger communities. As the director of PR and storytelling, Houston will be utilizing her skills to showcase the family of companies and entrepreneurs within the Business For Good community.

In her new position, Houston will be working closely with the organization to develop and implement PR strategies that will help promote the work of Business For Good and its members. She will also be responsible for creating compelling stories that highlight the impact of these businesses on their communities.

Houston’s experience as an anchor-reporter will serve her well in this new role, as she will be able to use her reporting skills to craft stories that are both informative and engaging. She is excited to be joining such a dynamic and innovative organization and is looking forward to helping promote the important work of Business For Good.

NewsChannel 13 extends their congratulations to Houston on her new position and wishes her success in her new role with Business For Good. They are confident that she will make a valuable contribution to the organization and its mission to build stronger communities through better businesses.

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