Power Expands in Finland with New Store, but Faces Change for Staff Amid declining Home Electronics Sales

How the CEO explains Power’s opening of a large store in Tammisto, Vantaa, and the possibility of job cuts for hundreds

Power, an electronics chain, is set to open its largest store in Finland in Tammisto, Vantaa in June. This new store will cover an area of over 6,000 square meters and will have 50-60 employees. The CEO of Power Suomen, Juha-Mikko Saviluoto, describes this new store as a significant investment for the company.

The Tammisto building will also house Power’s warehouse and the Finnish headquarters. However, amidst this expansion, Power is also undergoing change negotiations regarding its entire personnel. These negotiations may result in dismissals, layoffs, or part-time employment for around 245 employees.

The background for these negotiations is the decline in home electronics sales, which has affected the profitability of Power and the industry as a whole. The company is looking to ensure future competitiveness and operational stability in a challenging market environment, which has led to the need for these changes.

Despite the challenging situation, Saviluoto remains optimistic about the future of home electronics sales and the company’s goal to gain more market share. While physical stores remain important for customers to experience products, online sales have also played a significant role. The company is focused on adapting to these changes and remaining competitive in the industry.

While the situation remains uncertain, Power is committed to its growth strategy and providing a wide selection of products and experiences to its customers. The opening of the new store in Tammisto is a major milestone for the company

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