Beyond Meat (BYND) is expanding its product line with new offerings that are certified by the American Heart Association’s Heart-Check program and the American Diabetes Association’s Better Choices for Life program. The company is highlighting the health benefits of its plant-based products with these new additions.
In a recent interview with Yahoo Finance Executive Editor Brian Sozzi, CEO Ethan Brown discussed the company’s latest health-oriented products and their overall market strategy. Brown emphasized that their plant-based foods are not highly processed and stressed the support they have received from the nutrition and medical communities.
The industry has portrayed plant-based foods as unhealthy, but experts in nutrition and medicine contradict this narrative. Beyond Meat is working to combat these negative perceptions and position its products as a healthy alternative. For more insights and market updates, you can watch the full episode of Yahoo Finance Live.
